ALBERTO sees itself as a culturally influenced pants label on the move developed for people on the move. People for whom quality, comfort and freedom are essential, people who seek relevance and find style. Founded around 100 years ago with the aim of becoming a dynamic, innovative presence in the international fashion world while constantly setting new standards, the brand has remained true to its original ethos right up to the present day. Contemporary craftsmanship and design testify to this just as much as the company’s own concept store or the use of intelligent, voice-controlled interaction systems. What began as a small pants manufacturer has long since become a staple in collections – e.g. for urban bikers: a brand that has set itself the goal of anticipating its customers’ needs and bringing them together in an inspiring lifestyle concept that is also valid aside from all trends.
The future begins now.
Light linen pants, elegant Ceramica pieces, casual cottons, rough denims, straightforward seersucker models, technologically sophisticated Revolutionals – ALBERTO’s collection for summer 2020 has something for even the most discerning pants lover. Besides carefully considered details and perfect tailoring, these pants feature elaborate washes, subtle surface treatments and imaginative combinations of patterns, colours and fabrics. The shorts and Bermudas segment has again been expanded in readiness for the beautiful summer weather. New cuts and a wide range of materials and designs guarantee that the wearer will always look smart.
Ultra-light, breathable and water-repellent. Not to mention exceptionally fast-drying, easy to store and providing reliable protection against UV rays. Made of high-performance bi-stretch jersey, Revolutional not only guarantees maximum freedom of movement but is also the epitome of style, making these the ultimate travel pants. Brand new in this segment: ‘Rob-Z’, which offers protection from mobile phone radiation and an integrated credit card pocket.